Freedom Forward’s campaign Andy Cohen, Bravo TV and “Real Housewives of Dubai” has generated early signs of success:  a dramatic drop in ratings for Episode #1 of the series.

As described in,

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Our human rights campaign (letter, petition, release) intersected with and intensified an organic call to boycott the show driven by angry viewers, including many of LGBT background. 

According to entertainment media platform Heavy, the season premiere of #RHODubai had 769,000 viewers, compared to over 1.1 million viewers for the season 12 premier of “The Real Housewives of Beverly Hills” as well as the season 11 premiere of “The Real Housewives of New Jersey.”  (Like it or not, by reading this email, you are now a Reality TV industry expert.)

Campaign Resonance and “Hennycabbagehead”

As previously shared, our coalition campaign was covered in many entertainment outlets, including Yahoo EntertainmentRadar, The Daily Mail,Screen RantThe ThingsAll About the TeaReality Blurb and the Youtube show Kempire.

And thanks to someone named “hennycabbagehead,” the campaign also became one of the top posts on the Real Housewives Reddit, where many fans gather.

Moving forward:

While this campaign was focused specifically on Bravo TV as an entertainment platform, Freedom Forward and allies can now use the core UAE critiques and content of this campaign to target and stigmatize politicians and others who work to promote the UAE dictatorship as a U.S. ally.

The specific critiques of the UAE dictatorship from this campaign include:

Thank you:

Big thanks to everyone who helped shape the campaign language behind the scenes, including some unnamed human rights experts, campaign consultant Kate Alexander, and coalition partners Action Corps, Clearinghouse on Women’s Issues, CODEPINK, European Centre For Democracy and Human Rights, FairSquare, Health Advocacy International, Human Rights Sentinel, Just Foreign Policy, Last Mile4D, Peace Action, and ReThinking Foreign Policy.

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